CRO Experts Tips to boost your Conversion Rates

Reading Time: 2 minutes This article was originally published in A1 Retail Magazine — There is no doubt that the gap between customers and salesmen is being transformed by Artificial Intelligence (AI). Psychology and AI In ensuring customers engage in more positive, and less overwhelming purchasing behaviours, businesses should offer personalised product recommendations. AI allows retailers to understand customer […]

Reading Time: 3 minutes This article was originally published on Startups.co.uk  — Gone are the days when Siri was merely used as a novelty to ask questions such as “who let the dogs out?” The first voice activated technology to launch way back in 2011, Siri has since been joined by a host of consumer-focused digital assistants, with the […]

Reading Time: 3 minutes This article was originally posted on RetailTechNews — Convertize Goes Autopilot Conversion rate optimisation specialists Convertize  promise retailers to boost their website traffic with a new feature. Dubbed ‘Autopilot Mode’, the algorithm-based feature allows AB testing and automatic implementation of the better-performing variant from ad testing. Autopilot Mode combines the Frequentist and Bayesian approaches to […]

Reading Time: 3 minutes This article was originally published on ExchangeWire.com — Convertize Goes Autopilot Conversion rate optimisation specialists Convertize  promise retailers to boost their website traffic with a new feature. Dubbed ‘Autopilot Mode’, the algorithm-based feature allows AB Testing and automatic implementation of the better-performing variant from ad testing. Autopilot Mode combines the Frequentist and Bayesian approaches to […]

Reading Time: 2 minutes This article was originally published on MartechAdvisor and as part of the MarTechSeries. — Convertize, the digital consulting agency that specialises in Conversion Rate Optimisation, has today announced its latest feature – Autopilot Mode.  Based on a new algorithm devised for their AB Testing and Notifications platform, Autopilot Mode automatically allocates traffic to the better-performing variant in […]

Reading Time: 4 minutes This article was originally published on MarketingTech — “AI has arrived, and it’s quickly transforming the world as we know it. If AI’s effect on marketing had to be summarised in a sentence, it would probably be: ‘AI will bridge the gap between the customers and salesman’. The array of information now available due to […]

Reading Time: 4 minutes This article was originally published on Digital Marketing Magazine — Imagine if, 15 years ago, someone had told you that you would sit in your office talking to a small screen. What if they told you that it was the size of your palm, and upon your command, it will be able to tell you […]

Reading Time: 2 minutes This article was originally posted on Airforce Technology — 2017 has truly been the year the business world embraced artificial intelligence, but it’s nothing compared to what’s in store in 2018. From a transformation of customer service to the rise of business-focused voice assistants, enterprise AI is set to take companies big and small by […]

Reading Time: 2 minutes This article was originally posted on Airport Technology — 2017 has truly been the year the business world embraced artificial intelligence, but it’s nothing compared to what’s in store in 2018. From a transformation of customer service to the rise of business-focused voice assistants, enterprise AI is set to take companies big and small by […]

Reading Time: 3 minutes This article was originally posted on StartUps — Gone are the days when Siri was merely used as a novelty to ask questions such as “who let the dogs out?” The first voice activated technology to launch way back in 2011, Siri has since been joined by a host of consumer-focused digital assistants, with the […]

Reading Time: 2 minutes This article was originally posted on Verdict AI — Verdict AI magazine collected the thoughts of 27 AI experts about the many impacts artificial intelligence and automation is set to bring in the coming year, including Philippe Aimé, CEO, Convertize. In 2018 AI will allow retailers to understand customers’ preferences as well as their five […]

Reading Time: 4 minutes This article was originally published on Travel Bulletin — Recent years have seen an ongoing rise in customers looking to book their travel online, with last year seeing 76% of Brits booking their holidays on digital platforms. It has at the same time become increasingly competitive for travel retailers to convert this surge in customers […]