CRO Experts Tips to boost your Conversion Rates

Reading Time: 7 minutes This article was originally published on MartechAdvisor — Many e-commerce businesses suffer from low visitor-to-customer conversion rate. Philippe Aimé, CEO and Founder of Convertize elaborates how even the slightest changes in website design are able to create a significant increase in conversions. If you are reading this article, you probably have concerns about the lack […]

Reading Time: 4 minutes Discount codes and flash sales are simple and well known ways to convince customers to purchase a product, but what other methods can you use to boost conversion rates? It is not an easy task. In fact, according to web research company, Baymard Institute,  two out of three (67.45%) of online shopping carts are abandoned […]

Reading Time: 4 minutes This article was originally posted on Tnooz — According to web research company, Baymard Institute, two out of three (67.45%) online shopping carts are abandoned before purchase. Every travel retailer knows tools such as discount codes and flash sales can help convince customers to purchase trips or add-ons, but what other methods can push customers […]

Reading Time: 4 minutes This article was originally posted on MarketingTech — Converting an online basket into a sale is not an easy task. According to web research company Baymard Institute, a, 67.45% of online shopping carts are abandoned. Beyond discount codes and flash sales, what exactly can you do as a retailer to push customers over the line […]

Reading Time: < 1 minute Today we announce a new price structure for Convertize.io effective from the 15th of June 2017. All existing customers will be able to maintain their original prices indefinitely for existing paying clients. All new clients or upgrades will be available only at the new prices. The entire team at Convertize is working hard to make this the […]

Reading Time: 2 minutes Glisshop turns to Convertize to increase customer satisfaction and engagement by building a more persuasive online experience. London, March 30 2017: Glisshop has partnered with Convertize, the persuasion-based optimisation agency, to gain a deeper understanding of their customers’ behavior. This information will be used to enhance customer experience on the Glisshop website and increase its […]

Reading Time: 4 minutes We tell ourselves that we are rational shoppers. We gather as much information as we can before making a decision, and feel as though our choices were reasonable. That’s why it’s such a paradox to discover that we’re in fact extremely influenced by the Motivating Uncertainty Effect, which can lead to “inexplicable” impulse buys. This cognitive […]

Reading Time: < 1 minute As you may know, Scenario was a platform that was developed by the team behind Convertize, and after careful consideration we decided that it makes more sense – for the long term – to brand our software and our company with the same name. Over the next few weeks, we will be re-branding from Scenario […]

Reading Time: 4 minutes Online e-commerce spending figures in the UK reached over 60 billion pounds in 2016.  With a 15% average annual increase, the outlook is excellent and the market hasn’t even reached its full potential yet.  From the many possible improvements to be made, market leaders are currently concentrating on conversion rate optimisation. However, optimising a site […]

Reading Time: 4 minutes Since it started in 2009, Uber has gradually become a global force, operating in 70 countries and more than 400 cities. The Californian company grows by 40  million active users each month. The keys to their success are well known: disruption of the taxi monopoly, digital service, and ease of use. Nevertheless, have you ever […]

Reading Time: 3 minutes In everyday life we are constantly bombarded with cognitive biases, it is actually difficult to think of a situation in which these biases are completely absent. You probably don’t even realise that they are at work! Here are a few examples: × We will send you an email so you can grab the download later! […]

Reading Time: 4 minutes Got a last minute business meeting over the other side of the country? — You need a hotel and you need it quick. What do you do? Many of us would head over to the Booking.com website. For those of you who may not know, it is an online booking website that features over 1 million properties […]